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SonicWALL is committed to improving the performance and productivity of businesses of all sizes by engineering the cost and complexity out of running a secure network. Over one million SonicWALL appliances have been shipped through its global network of ten thousand channel partners to keep tens of millions of worldwide business computer users safe and in control of their data. SonicWALL's award-winning solutions include network security, secure remote access, content security, backup and recovery, and policy and management technology.
Most traffic passing through a Firewall is not threat-based, but is instead applications and data.
Traditional firewalls focus on blocking simple threats and intrusions.
Business grade Firewalls have added Unified Threat Management (UTM) services such as anti-virus, anti-spyware, intrusion prevention, content filtering and even some anti-spam services to enhance to threat protection.
This gave rise to the Application Firewall which can manage and control data and applications that pass through the Firewall.
Threats (compromised, wasteful data) are blocked while Good (protected, productive data) passes through the Firewall.
An Application Firewall provides bandwidth management and control, application level access controls, data leakage control functionality, restrictions on the transfer of specific files and documents, and much more.
An Application Firewall allows custom access controls based upon user, application, schedule or IP subnet level. This allows an administrator the ability to create polices that address the full range of applications that are available for access and for the first time truly manage them.
20 HOURS of video are uploaded to Youtube every minute, 15 billion of those videos are streamed every month... and the average internet user watches 3 hours of streaming video*.
source: http://www.onlineschools.org

Limit the bandwidth given to streaming video sites.
Create a Policy to not limit streaming video for a specific group.
Create a policy to block 'Company Confidential' e-mail and notify the sender.
Ensure all company systems are using a specific application.
Create a Policy to allow FTP uploads, but only for certain people.
P2P applications can be blocked or just limited through bandwidth and time-based restrictions.
Once “detected” you can block or just bandwidth manage the streaming audio.
Ensure mission-critical applications have priority to get the network bandwidth.
Create a Policy to block e-mail attachments which contain the 'Company Confidential' watermark.
Create a policy to block forbidden file extensions which can be specified in a list.
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